Creating iOS apps begins with clarity about who will use it, the core task it must perform, and the scenario to address in the initial release. A thorough discovery phase defines the MVP scope, guides the choice of architecture, and avoids features that look good on paper but fail to enhance actual usage.

After the foundation is established, attention shifts to UI behavior, performance, and reliability across various iPhone models and iOS versions. Uniform navigation, robust state management, and well-planned integrations (payments, authentication, analytics, backend services) help keep the product maintainable and scalable after it hits the App Store.